Keyword: Euro RSCG

How Havas has spun its web around Emmanuel Macron

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The Havas headquarters in France in Puteaux, a western suburb of Paris. © Reuters The Havas headquarters in France in Puteaux, a western suburb of Paris. © Reuters

Havas, the communications, marketing and advertising giant owned by French billionaire businessman Vincent Bolloré, has for long played a key role in French politics, steering PR campaigns for both the rising stars and those who have fallen from grace. But its main political influence lies within the machine of government, where it guides ministerial strategies and former staff find new careers as senior advisors and heads of communications departments. As Mathieu Magnaudeix and Ellen Salvi report, with the election of Emmanuel Macron the network of the “Havas boys”, as one former minister described them, has never been more active at the heart of power.

'No strategy left' for Strauss-Kahn's Euro RSCG spin team

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Riding high in opinion polls, IMF Managing Director and veteran French Socialist Party heavyweight Dominique Strauss-Kahn was until last weekend on course to sweep Nicolas Sarkozy out of office in next year's presidential elections. But the one event that his slick, high-flying communications team had not allowed for, and to which they admit having no answer to, was his arrest in New York on sex assault charges. Karl Laske reports on the grounded spin strategists from Euro RSCG.