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Macron's ruling LREM party faces criticism as it embraces era of 'kit form politics'

France — Investigation

The governing party set up by President Emmanuel Macron, La République en Marche (LREM), is seeking to mobilise and enthuse its activists as important elections approach. As part of that process it has developed a range of tools and documents inspired by business and management culture in which everyone is called upon to run grassroots initiatives. But as Manuel Jardinaud reports, these 'kit form' methods are not to everyone's tastes.