French president Francois Hollande has urged consumers to "buy French" to boost the economy – but a new report suggests it will cost them dearly, reports The Telegraph.
In an effort to stem the country's decades long industrial decline, Mr Hollande and Arnaud Montebourg, the industry minister, launched a "Made in France" campaign last year to get more people buying locally-made goods.
But a report by the economic think tank CEPII suggests that if consumers chose to buy only French goods it could cost them an additional €100-300 (£85-£255) per household per month.
In a report titled "(Not) Made in France", the think tank also listed some of the areas where French consumers were making the most savings by importing their goods.
The greatest savings were made on bags and luggage, followed by flat-screen televisions and other electronic goods, and then clothing and footwear.
A truly patriotic purchaser who sources their goods only from France could end up costing their household up to €3,770 (£3,225) per year.
"If you pay twice as much for French-made running shoes, you have less money to spend in restaurants," said Lionel Fontagne, one of the report authors.
The report also suggests that moving the production of certain goods, particularly clothes, to France would be a false economy as the factories would be mechanised and very few jobs would be created.
Mr Hollande and Mr Montebourg have faced criticism from the World Trade Organisation (WTO), which claims that "Made in France" amounts to "patriotic protectionism".
Read more of this article from The Telegraph.